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Cinematic Websites, Shopify Plus & Custom Development
People often say “Shopify 1.0 vs Shopify 2.0”, but the more accurate comparison is Vintage theme architecture versus Online Store 2.0. Online Store 2.0 changed how storefront pages are assembled and edited. The big shift is that merchants can add, remove, and reorder sections across more page types, using a JSON template system instead of relying only on hard-coded Liquid […]
Headless Shopify means your storefront is decoupled from Shopify’s Liquid theme layer. You keep Shopify as the commerce engine (products, pricing, inventory, orders), while the customer-facing website is built with a modern framework like React. Brands choose headless to ship faster experiences, build custom UX, improve performance, and integrate with complex stacks. But headless is […]
Migrating to Shopify is one of the fastest ways to simplify ecommerce operations and improve storefront performance. But migrations fail when teams treat them as just moving products. A successful migration protects SEO, keeps checkout stable, and ensures customers can browse, add to cart, and purchase without friction on day one. This checklist is designed for […]